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Fit For Life

The Fit For Life program is designed to educate the American public on the role of regular physical activity and proper diet in the prevention and treatment of breast cancer, and to raise funds in support of ABCF's breast cancer screening and treatment services.  Fit For Life provides a strategic public education component, which includes:

  • The dissemination of educative materials at athletic facilities and events across the country
  • Involvement of athletic facilities, sports professionals, and college-level and above athletes in fundraising and awareness-related events
  • Interviews of principals at ABCF and Fit For Life-sponsoring organizations in electronic and print media 
  • Placement of public service announcements in electronic and print media, and op-eds in major U.S. newspapers
  • Implementation of a sizable social media campaign
  • Execution of high-visibility fundraising events across the country

Get Involved

Are you a member of the general public or the fitness industry and are looking to join us in this initiative? Please contact Lisa Wiederlight, program manager, at (410) 825-9388, ext. 260 or email:lisawiederlight@abcf.org.

Breast Cancer Assistance Program

Breast Cancer Assistance Program

A mammogram is the best method for detecting breast cancer early.

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Fit For Life

Fit For Life

Educating the American public on the role of physical activity in the prevention and treatment of breast cancer.

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Stay in Touch™

Stay in Touch™

Stay in Touch™ with yourself and stay in good health.

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Support our Supporters

Support our Supporters

Support those who make what we do possible!

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